Attention: The newest version of this tool is available for download! Get the Experiment Board.

Validation Board


Test your startup idea
without wasting time or money


  • - Make faster decisions
  • - Improve team accountability
  • - Build better products



You get the full-size PDF + Extras just for sharing
(Don't be afraid to click, you can change what the tweet says)

Used by: Companies

The Validation Board is a great tool to help entrepreneurs stay focused on taking action while implementing the Lean Startup process.

— Eric Ries, Author of The Lean Startup

The Validation Board Tutorial


Print it for $4

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Print the Validation Board as 2ft x 3ft wall poster and watch your team's productivity skyrocket. We recommend your local Staples or FedEx; ask for oversized printing. It costs $4 for Black/White, $50 for Color.

Use in presentations

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Showcase your case study, teach other entrepreneurs, and pitch investors. Your download includes PowerPoint and Keynote templates so you can walk others through your progress, step-by-step.

Use it online

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Are you a virtual team or would rather use the Validation Board online? The download includes a Google Docs template you can use to collaborate with online.

Special Thanks
Eric Ries, Brant Cooper, Patrick Vlaskovitz, Hiten Shah,
Tristan Kromer, Lane Halley, & Alex Osterwalder

for helping us iterate the Validation Board

Case Study 1: How Trevor Saved $10,000 and 6 Months



Case Study 2: How "Fashion Metric" Pivoted to the Right Customer

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Validated! Check out Fashion Metric!

Case Study 3: How "How's the UX?" Created a Marketplace in 3 Days

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After both sides have been validated through Exploration and Pitch, move back to the paying customer. Will they pay for the service? Test it with the third Method, Concierge. See the results!

Quiz: Test Your Understanding